filed in Web Marketing on Nov.04, 2009
An effective link building campaign requires one major ingredient: variation. If you are getting backlinks for the purpose of higher rankings in the major search engines, then you need a variety of links from a variety of source types. The goal is to get organic, natural backlinks. The kind that both visitors and search engines [...]
filed in Web Marketing on Nov.03, 2009
To begin this Link Building series we’ll look at the structure of inbound links, and the elements of backlinks that affect your search engine rankings… What is a backlink? Backlinks are incoming links to a website or web page. In the search engine optimization (SEO) world, the number of backlinks is one indication of the [...]
filed in Web Marketing on Nov.02, 2009
Before we get started with the new Link Building Series this week, I want to make sure everyone understands basic web page optimization. While link-building plays a big part in getting top search engine rankings, what you do on the page is going to dramatically influence your CTR (click-through rate) and your conversion rate. So [...]
filed in Web Marketing on Aug.17, 2009
I finally got around to trying out SEnuke this month. I’ve looked at it a few times and never bothered but with the doors closing soon I thought I’d better take advantage of the free trial before the chance was gone for good. I can tell you right now, within 10 minutes I was regretting [...]
filed in Web Marketing on Jul.20, 2009
Dave Kelly of LinkVana fame has just released Authority Loophole. I’ve been playing around with it for a few days and it works a charm. If you haven’t heard yet, Authority Loophole is a 100% free link building tool. Set it running and it finds you ‘do follow’ links on WordPress blogs. In half an [...]